Establishing and maintaining a strong presence on social networks can be very exacting without some help. Commissioning a social media management team might not be in the cards for most novice marketers due to prohibitive costs, though, and that’s where Crowdfire comes in handy.
There’s a lot that Crowdfire can help you with, from attracting customers via social networks and growing your online following to improving the ROI of your social media marketing campaigns. If any of these aforesaid feats sound like something you’d be interested in, Crowdfire is for you!
What Is Crowdfire?
Crowdfire has been around for almost a decade, and if you’ve been dabbling in digital marketing for a while, you probably know that Crowdfire was once called JustUnfollow. Crowdfire has been significantly fine-tuned over the years, with features constantly being added and removed.
Initially, Crowdfire was just an app that allowed you to follow multiple social accounts at once. At the time, the idea was that the more social accounts you follow, the more will follow you back. In addition, it reveals the accounts who hadn’t followed you back so that you can unfollow them.
Presently, such spammy growth strategies are no longer part of Crowdfire’s offerings, as the tool has transitioned to being a pragmatic social media management solution that you can use to get the most of virtually all social media platforms by managing and scheduling your content.
The solution integrates seamlessly with each of your social profiles, from Twitter, Facebook, and YouTube, to Instagram, Pinterest, and LinkedIn, just to name a few. In addition, it integrates with platforms like Twitch and WordPress. No matter the social network, Crowdfire’s got your back.
How does Crowdfire work, exactly? Aside from helping you with scheduling and posting content on the social network of your preference, Crowdfire also does a brilliant job of producing reports and analytics that you can study to get deeper insights into your campaign’s performance.
With the aid of Crowdfire, your feeds on your social accounts will remain current and active with your own posts as well as curated content that Crowdfire is able to generate from other relevant sources. In simple terms, Crowdfire is a platform you can use to keep your audience engaged.
How to Use Crowdfire
There are many ways you can make use of Crowdfire, including in-advance scheduling of posts, sharing the same post across multiple social accounts, and analyzing reports in order to find out which activities or posts garner favorable engagement and momentum on social networks.
Ease of use is one of Crowdfire’s strongest selling points. The main screen is home to a host of resources that are designed to grow your popularity on the social network of your preference. Is Crowdfire safe to use? Absolutely! It’s also available in a free version that you can try today.
There are a few things we’d like to point out, though. Firstly, you have to know that social media platforms aren’t that fond of automation tools. Most social networks prefer their users to interact organically with their audiences rather than resorting to automation solutions like Crowdfire.
If you’ve been involved in social media marketing for a while, you know that thousands of social accounts use social media management tools, from individual bloggers to agencies and VAs. In the JustUnfollow days of Crowdfire, the platform was absolutely despised by a few networks.
Due to clampdown received from some big-name social media networks, what was once called JustUnfollow had to recreate itself and become what is now Crowdfire, completely getting rid of its follow/unfollow feature which was the main reason behind the clampdown it has received.
Why are we telling you all of this? To alert you that there are probably many outdated Crowdfire reviews out there from back when the platform offered features that are currently removed. This Crowdfire review, however, will provide you with up-to-date information about the platform.
Crowdfire offers three different pricing packages that you can select from. No matter the scale of your business, one of Crowdfire’s pricing plans will assuredly suffice. Moreover, there’s a 14-day free trial period for each plan, a free version that you can try today, and a Chrome extension.
Crowdfire’s free package might be notably limited in terms of features and the number of social accounts that you can link to, but it does offer a great deal of functionality for a free package. If you’re new to social media management, Crowdfire’s free package will be a good introduction.
If you’re going to use Crowdfire for professional social media management purposes, there will be some limitations with Crowdfire’s free package. For example, you won’t be able to schedule more than 10 posts per account. Not to mention other analytics and functionality limitations.
Crowdfire’s free plan is perfect for social media marketers who want to get a feel for the platform before committing to a monthly fee. It also grants you access to the Chrome extension, which is helpful for sharing articles. Once you start grasping the tool, you can upgrade your account.
The first paid plan is Crowdfire Plus, which costs $9.99 per month if paid monthly and $7.84 per month if paid annually. This package is perfect for solopreneurs and small businesses. The Plus pricing package enables you to link to two different accounts per social media platform.
What’s more, you get to schedule up to 100 posts per account, build a custom posting schedule, connect up to five varying RSS feeds, and enjoy full support for video posts and posts that have multiple images. With the social analytics feature, you’ll be able to view 30 days’ worth of data.
Apart from social analytics, Crowdfire Plus will grant you access to advanced analytics that can display 90 days’ worth of data. This package will also give you access to a content curation tool that will allow you to view an unlimited number of relevant article recommendations.
You also get to have posts that are auto-tailored for each social media network. There’s also an extremely convenient preview functionality that will showcase posts before they’re posted. You’ll also get access to an ad-free mobile experience and an unlimited number of image suggestions.
Another excellent addition that Crowdfire Plus features is the hashtag recommendations, which are going to spare you the hassle of resorting to third-party services for curating hashtags. Just like all of Crowdfire’s pricing plans, Crowdfire Plus grants you access to the Chrome extension.
Billed monthly, the Crowdfire Premium plan will set you back $49.99 per month, whereas if you resort to the annual model, you’ll pay only $37.48 per month. Crowdfire Premium is best suited for medium-scale businesses, and it features everything the Plus plan has to offer and more.
To begin with, the Premium plan enables you to link to five different accounts for a single social media platform. Further, with the Premium plan, you’ll be able to schedule posts in bulk. You get 100 posts per account, to be exact. You can plan your content using the Calendar View feature.
The Crowdfire Premium plan enables you to connect up to fifteen different RSS feeds. Not only that, but you can add and manage a company profile as well as a single team member. To add, you have the ability to track and reply to mentions on both your Facebook and Twitter accounts.
The reason why this plan is excellent for established businesses is that it grants you access to competitor analysis, which means that you’ll be able to compare essential metrics for up to two of your competitors per account. You’re also granted access to email-based customer service.
Crowdfire’s top-tier plan is the perfect package for larger agencies and businesses. The plan will grant you everything the above-mentioned plans have to offer but on a more grand scale. You’re going to have the ability to link to up 50 separate accounts per social media platform.
Crowdfire VIP will enable you to schedule up to 800 posts per social media account. Also, you’ll have the ability to connect up to 25 different RSS feeds. What’s more, you have the ability to run a competitor analysis for 20 different competitors per social account to gain deeper insight.
Crowdfire VIP allows you to add and manage two different profiles, and if you want to add more, you’ll have to pay $25 extra per profile. You also get to add and manage two team members per profile. And similarly, if you want to expand your team, you can pay $25 per extra team member.
With Crowdfire VIP, you won’t have to resort to email-based customer service in order to receive support, as you’ll have access to priority customer service. Speaking of customer service, you’re going to find the service extremely responsive, so any concerns will be swiftly addressed.
You probably have a pretty good understanding of what Crowdfire has to offer by now. However, we feel the need to discuss certain aspects of Crowdfire’s features for a deeper understanding.
As you know by now, content curation and scheduling are two of the various reasons why social media marketers opt for Crowdfire. Basically, Crowdfire enables the user to schedule their posts or any of the posts or images that Crowdfire curates. This helps ensure streamlined activity.
All you have to do in order to begin curating content using Crowdfire is to enter the topics you’d like the tool to start curating content about. You don’t have to waste your precious time trying to search for engaging content to share on your social profiles. Crowdfire handles it all for you.
As you’re exploring Crowdfire’s content curation and scheduling capabilities, you’ll come across a bunch of advanced features such as Calendar View, which is basically a visual display of your social media marketing strategy in one glance. It shows your activity systematically in one place.
Another neat feature you’ll find is the ability to upload your future posts in CSV format, in bulk if need be. With the aid of Crowdfire’s scheduling capabilities, you won’t need to hire someone to curate and schedule content for you. All you have to do is use this highly convenient platform.
And not only does Crowdfire help schedule your content, but it also makes sure that you’re well equipped with enough content for the week using its Queue Meter feature. Moreover, if you post something on one social profile, Crowdfire will prompt you to post on other social profiles.
Mention tracking is another one of Crowdfire’s strongest selling points. This feature enables you to track mentions or private messages and reply to all of them from one place. Mention tracking is going to help you establish an active presence on various different media platforms with ease.
To understand how convenient this feature is, just imagine having to log in and out of your social profiles just to reply to the mentions and messages on each profile. Simply use mention tracking and all of your responses will be submitted from one place, saving you a lot of precious time.
Social media marketing isn’t as easy as a lot of people may think, and without constant strategy reassessing, your chances of establishing a strong social media presence become pretty feeble. Using Crowdfire’s analytics and insightful reports, strategy reassessing becomes notably easier.
We also feel the need to remind you that Crowdfire offers competitor analysis if you decide to go for either the Premium or VIP pricing packages. You can use this feature to attain deeper insight into the tactics that your competitors use so that you can use them for your own advantage.
There’s a lot to admire about Crowdfire, but this isn’t a perfect social media management tool by any means. This section of the review highlights some difficulties you might face with Crowdfire.
Like we’ve already mentioned, one of the things that help set Crowdfire from other social media management tools is its ease of use. However, considering that it’s a tool that’s used to manage multiple tasks at once, you may find the interface be a little confusing when you first get started.
You’ll also notice that the more social media profiles you link to Crowdfire, the more cluttered its interface becomes. So if you’re a social media marketing business looking to use Crowdfire to manage multiple social profiles, prepare for a bit of clutter that’ll need some getting used to.
Another thing that’s pretty annoying is that if you’re subscribed to the free or low-tier plan, you’ll still be able to see all of the features that you don’t have access to, which adds to the clutter on the interface. Also, note that most features within a certain category are combined in one place.
With that said, once you familiarize yourself with the platform and use it for a while, you’ll start to see that ease of use is certainly one of Crowdfire’s strongest selling points. There’s a broad host of tooltips and tutorials that’ll help you get through the onboard process very quickly and easily.
There are plenty of tools that can help you with social media management other than Crowdfire, like Kicksta, which is a platform that can help you get more followers on Instagram. Another very useful tool is Tailwind, which is a social media scheduling tool for Instagram and Pinterest.
You should also check out Buffer. It’s a highly intuitive social media management platform that’s employed by plenty of big-name individuals, businesses, and agencies. It will help you get more organic engagement on social media. Tools like Hootsuite and Sprout Social are also useful.
Is Crowdfire worth it? It really depends on your marketing strategy. If you subscribe to Crowdfire looking for its old follow/unfollow features, you’ll be disappointed to learn that these features are no longer offered by Crowdfire nor tolerated by any of the social media giants whatsoever.
However, if you’re in search of a solution that can help you manage and schedule your content on several profiles concurrently so that you get the most out of social platforms without wasting time, Crowdfire flaunts all of the features required for the task and we highly recommend it.